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KLONDIKE
Art Direction | Content Creation & Editing
REAL PEOPLE DOING REAL THINGS
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We decided to meet folks where they are literally, and where they are figuratively (in memes of the moment, for example) to show that nothing compliments just about anything like the up-for-whatever spirit of a Klondike bar.
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We launched our social pilot - An experiment to learn new things, find new ways to increase engagement with / relevance of Klondike, using organic reels.




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